Our Master of Science (MSc) in Management is a 12-month program where you’ll combine coursework and a research project conducted under the guidance and mentorship of our internationally recognized scholars.
We offer a choice of three fields in Marketing, Organizational Behaviour and Human Resource Management (OB/HRM) or Supply Chain Management.
Our program is located in the Lazaridis School of Business and Economics, which is accredited by the Association to Advance Collegiate Schools of Business – the highest standard of achievement for business schools in the world.
This program is normally completed in one year (three consecutive terms), during which time you will complete a major research paper.
Pursue your MSc in Management in:
Our Master of Science (MSc) in Management degree with a concentration in Marketing is designed for students who want to pursue a PhD with the ultimate goal of being an academic (e.g., professor) or pursuing a research-based career in industry (e.g., marketing research, consulting practice, analytics). MSc graduates can apply for an advanced standing in our PhD program.
The program provides foundational training in research methods relevant to analysis in scholarship or market research. In addition, the program offers rigorous scholarly training in core marketing fields such as marketing strategy, consumer behaviour, service & relationship marketing, and branding. The MSc program also offers students interested in a researched-based industry career to take a selection of courses from our other graduate programs such as the School’s Master of Management Analytics and MBA programs. Over a two-term period, students will also work under the supervision of one or more of our marketing faculty members on a Major Research Paper (MRP).
Those already having a professional or course-based master’s degree and wish to pursue a PhD may also apply to the research-based MSc programme.
For further details, consult our MSc in Management, Marketing Area MSc/PhD Liaison:
Term 1:
Term 2:
Term 3:
The Marketing area also boasts a state-of-the-art Consumer Research Lab, equipped with 20 computer terminals and software for controlled experimental studies or survey-based, online data collection. The lab is also equipped with specialized software tools for data collection and advanced data analytics (e.g., R, SAS, SPSS).
In the second term of the MSc in Management program, you may apply to the PhD in Management program with a concentration in Marketing. Should you be accepted, you will be given course credit for successfully completed courses cross-listed in both the master's and PhD programs.
Our Master of Science (MSc) in Management degree program with a concentration in Organizational Behaviour (OB) and Human Resource Management (HRM) is designed for students who want to pursue a PhD with the ultimate goal of being an academic (e.g. professor) or having a research-based career (e.g. consultant or research analyst). Students who wish to become HR practitioners should consider our Canadian Human Resource Professionals (CHRP) designation or MBA program.
You will complete a minimum of six courses and an independent research project known as a Major Research Paper (MRP), which is conducted under the supervision of one of our faculty supervisors. Your supervisors are committed to providing exceptional mentoring by working with you one-on-one to develop your research skills.
Those already having a professional or course-based master’s degree and wish to pursue a PhD may also apply to the research-based MSc programme.
For further details, consult our MSc in Management, OB/HRM Area MSc/PhD Liaison:
If you enrol in our MSc in Management: OB/HRM program, you can expect:
If you are admitted into the PhD in Management program with a concentration in the OB/HRM field, you will be given course credit for successfully completed courses cross-listed in both the master's and PhD programs.
The discipline of Supply Chain Management asks fundamental questions about the production and delivery of goods and services while examining their impact on local, national, and global economies.
In recent years, the Lazaridis School has received more than $2 million from industry partners and government funding agencies in support of the supply chain management field.
This program is designed for those looking to launch an academic career by utilizing the knowledge and skills gained in this program to pursue a PhD in Supply Chain or Operations Management. Students may also leverage the skills acquired in their elective courses (which can be taken from our Master of Science in Management Analytics or MBA programs) for a career in the industry.
You will complete a total of ten courses including seven mandatory courses, two electives, and one major research paper (MRP).
Your MRP will be conducted under the supervision of one of our faculty supervisors who will help you develop your research, writing, and oral defense skills.
For further details, consult our MSc in Management, SCM Area MSc/PhD Liaison:
The Lazaridis School is home to the Einwechter Centre for Supply Chain Management (ECSCM), an institution devoted to bringing together researchers, practitioners, and strategic decision makers to improve supply chain management study and practice. The ECSCM co-hosts the annual World Class Supply Chain Summit in partnership with the Milton Chamber of Commerce and CN Rail - an event to which you’ll have access as a MSc candidate.
In the second term of the MSc in Management program, you may apply to the PhD in Management program with a concentration in Supply Chain Management. Should you be accepted, you will be given course credit for successfully completed courses cross-listed in both the master's and PhD programs.
Our OB/HRM faculty are researching a wide range of topics, including: aggression, diversity, emotions, ethics, fairness, leaderships, power, performance management and personality.
Our Marketing faculty are conducting research in consumer behaviour, innovation, marketing strategy, brand management, services marketing, as well as marketing analytics and data modelling.
Many of our faculty are associated with research centres and groups such as the Centre for Supply Chain Management, the Centre for Strategic Leadership, the Schlegel Centre for Entrepreneurship and the Laurier Centre for Economic Research and Policy Analysis.
"Immerse yourself in all Laurier has to offer while completing your graduate education. Enjoy the journey – remember to have fun too!"
Paula C. Fletcher, associate dean, Faculty of Graduate and Postdoctoral Studies
Ready to take the next step?
Just follow our three-step admission process—we’ll walk you through how to apply and
get set for your first day as a grad student.
Applications received after the early application deadline are accepted and reviewed until capacity is reached or the final deadlines pass.
Applications will be considered until the program is full.
After you have submitted your OUAC application, paid the non-refundable application fee, and Laurier has received your application, you'll receive an email from gradadmissions@wlu.ca advising you to upload the additional required documentation to Laurier’s Online Registration and Information System (LORIS).
Please note, the application process and the uploading of supplemental documentation, which includes references, typically takes two weeks. To avoid disappointment, apply early.
An application for admission to our MSc in Management program must include:
Visit our Graduate Admissions Toolkit for more information about applying.
Proficiency in written and spoken English is essential to graduate studies at Laurier. Applicants whose language of instruction during their previous postsecondary education was not in English must submit evidence of proficiency in English. If applicable, results from accepted testing services must be uploaded to LORIS.
Questions? Contact lazaridisgradprograms@wlu.ca.
Regardless of the type of graduate degree program you intend to pursue, financial planning is important. At Laurier, we want to provide you with as much information as possible about a variety of scholarship and funding opportunities and equip you with the skills to manage your finances effectively in the years to come.
|
2025/2026 Tuition Fees* |
Per Term |
Total |
|---|---|---|
|
MSc in Management (Domestic) |
$2,622.92 |
$7,868.76 |
|
MSc in Management (International) |
$7,487 |
$22,461 |
*Tuition fees are reviewed each spring and are subject to change. Wilfrid Laurier University may revise tuition and program details without notice.
Eligible domestic students receive an average of $16,500 in financial support. Support is made up of graduate teaching assistantships as well as internal and/or external scholarships. Some research assistantship support may also be available.
Looking for more ways to help fund your studies? Here’s how you can access funding and research scholarship opportunities at Laurier:
Please note: Students in the MA in Management program are eligible for funding through the Ontario Student Assistance Program (OSAP).
Our graduates have gone on to work in industry within their respective fields, or pursue further academic studies at the PhD level. Examples of jobs held by our graduates include:
ASPIRE is Laurier's professional skills development training program for graduate students. The program helps you craft an individualized, extracurricular learning plan tailored to your professional journey and entry to the workplace.
Learn about the interests and ongoing research of our faculty members. If their research interests you, email the professor directly to set up a meeting. Include information about yourself, your skills, your experience, and why you’re interested in their research.
The Lazaridis School’s marketing area consists of world-class faculty with PhDs from leading universities including: Alberta, Auckland, Cambridge, Cornell, McGill, McMaster, Michigan, Toronto and York. Our faculty have published and hold editorial positions at a number of premier marketing journals, such as Journal of Marketing, Journal of Marketing Research, Marketing Science, Journal of Consumer Research, International Journal of Research in Marketing, Journal of Consumer Psychology, Journal of Retailing and Quantitative Marketing and Economics.
Nicole Coviello
Professor
Lazaridis Research Professor
Tripat Gill
Associate Professor
Canada Research Chair (Tier 2) in Market Insight and Innovation
Hae Joo Kim
Assistant Professor
Kalyani Menon
Associate Professor
Area Coordinator, Marketing
Chun (Martin) Qiu
Associate Professor
Chatura Ranaweera
Associate Professor
Fang Wang
Professor
Sarah J. S. Wilner
Associate Professor
Laurier Chair in Brand Communication
Ammara Mahmood
Associate Professor
Ping Zhao
Associate Professor
Our OB/HRM faculty supervisors are leading scholars with exceptional research and teaching records. They publish in the leading journals in the field and are nationally/internationally recognized for their research expertise. They are active in the top conferences in the field; this involvement in the larger research community provides you with remarkable networking opportunities.
Dan Brady
Assistant Professor
Greg Irving
Professor
Lisa Keeping
Professor
Chloe Kovacheff
Assistant Professor
Catherine K. Lam
Associate Professor
Jie (Kassie) Li
Assistant Professor
Lindie Liang
Associate Professor
Chet Robie
Professor
Simon Taggar
Professor
Timothy Wingate
Assistant Professor
Yujie (Jessie) Zhan
Associate Professor
Recruitment Inquiries
Connect with our Graduate Program Recruiters:
Brenda Burns & Victoria MacKenzie
lazaridisgradprograms@wlu.ca
Admission Inquiries
(for applications in progress and enrolled students only)
lazaridisgradoffice@wlu.ca
Academic Director, PhD and Research-based Master's Programs in Management
Sarah J. S. Wilner, PhD
Associate Professor, Marketing
Laurier Chair in Brand Communication
View a complete list of all faculty and staff in the Lazaridis School of Business and Economics.
